I’ve been getting a lot of questions lately from small business owners who are struggling to build a client base. This isn’t easy for anyone, but it can be especially challenging for those in holistic fields. Below are a few tips to help you get started using the internet as a marketing tool:
Purchase a domain and create a website
I used a program called Website Tonight through Godaddy.com to create my websites. The program is inexpensive (about $5/month for a five page site), includes hosting, and doesn’t require any Html experience. You can also purchase a domain name (name for your website) through Godaddy and get a starter page for free. To learn more, visit http://www.godaddy.com.
List Your Business For Free
Most of the major search engines offer yellow pages, map services, and free local listings. Getting your business listed on these directories will help it get listed higher on a search. Most of these listings include a lot of information about your business and services. (FYI...When you join my Empowering Lightworkers e-club you can get a free gift "Five Free Ways to Be Found On An Internet Search" which includes the links for this tip. Visit http://www.empoweringlightworkers.com/eClub.html to learn more).
Social Networking
Another good way to get your website found is to participate in social networking with your target market. Yahoo and Google both offer a variety of groups you can join for free. About.com provides opportunities to discuss topics through forums. There are lots of other professional and social networking websites you can join, many of which will allow you to create a detailed profile for free. Facebook and Beliefnet are two examples of sites that offer this option. Try doing a search on your subject of interest and see what types of groups come up.
Google Adwords
This approach isn’t free, but I have found it to be effective. You can set the limit for the amount you are comfortable spending. You also can monitor your ad(s) to see how effective your ad and keywords are and adjust accordingly. To learn more, check out this link: https://adwords.google.com/select/Login?sourceid=awo&subid=us-en-et-bizsol-0-finderB-all&medium=link&hl=en_US .
Give me a call if you'd like some coaching support with this or consider joining the e-club where you can network with other Lightworkers and share about your business with the yahoo groups audience.
Take care!
Nancy
Nancy@empoweringlightworkers.com
(330) 416-6184
http://www.empoweringlightworkers.com
http://www.crossroadscoachingonline.com
http://www.sanctuaryatcrossroads.com
Thursday, April 24, 2008
Wednesday, April 16, 2008
Coping with High Sensitivity
Hello!
I thought I'd share a posting from my Empowering Lightworkers e-club group today. I hope you find it helpful! If you'd like to join in on the discussion and participate in the free coaching call, we'd be happy to have you! To learn more about the e-club or to sign up, visit http://www.empoweringlightworkers.com/eClub.html .
Nurture Yourself Wednesday
Good Morning!
Today is the day to share about self-care. I've had a lot of calls lately from people who are struggling with the "side effects" of being highly sensitive and intuitively gifted. If you are sensitive and find that you are feeling emotional, anxious, exhausted or generally out of balance, there are things you can do to take care of yourself.
Elaine N. Aron, Ph.D. wrote a national bestseller called The Highly Sensitive Person: How to Thrive When the World Overwhelms You. In it she discusses the fact that some people simply have a more highly developed nervous system than others which makes them more sensitive to stimulus in the outer world. This brings many gifts, often leading to intuitive abilities and greater understanding and compassion for others, but it also brings some debilitating side effects.
As a Highly Sensitive Person (HSP) myself, I learned the hard way about how to be sensitive and still take care of my own needs. A year ago, I met an amazing man named Gary Peterson. Gary works with people to help them "settle" their nervous systems. He explains that our sympathetic nervous system gets triggered by others or outer circumstances and since our modern society does not often allow for "fight or flight" nervous system trauma ensues. He has a CD available and is currently working on a book on this topic. He also provides bio-cranial therapy and other classes on settling at the Star Instititute which has offices in Ohio and Colorado. For more information on settling visit Gary's website at http://www.starinstitute.us.
I've also created an audio meditation that I use to settle my own nervous system. It's really made a huge difference for me in being able to stay centered in my own system and to avoid overarousal of my sympathetic nervous system. To read more or to purchase this product, visit my Crossroads Coaching website: http://www.crossroadscoachingonline.com/LC.html .
There are several other things you can do to help you stay centered in your own systems and to minimize the side effects of being an HSP. If you are having trouble with this, I'd be happy to work with you privately or consider joining me for the free coaching call on 4/20.
Are you highly sensitive? Have you encountered difficulties as a result of this sensitivity? What methods have you found helpful to cope with this trait?
Please feel free to share your thoughts, questions, or suggestions!
I hope everyone has a wonderful day!
Take care,
Nancy
I thought I'd share a posting from my Empowering Lightworkers e-club group today. I hope you find it helpful! If you'd like to join in on the discussion and participate in the free coaching call, we'd be happy to have you! To learn more about the e-club or to sign up, visit http://www.empoweringlightworkers.com/eClub.html .
Nurture Yourself Wednesday
Good Morning!
Today is the day to share about self-care. I've had a lot of calls lately from people who are struggling with the "side effects" of being highly sensitive and intuitively gifted. If you are sensitive and find that you are feeling emotional, anxious, exhausted or generally out of balance, there are things you can do to take care of yourself.
Elaine N. Aron, Ph.D. wrote a national bestseller called The Highly Sensitive Person: How to Thrive When the World Overwhelms You. In it she discusses the fact that some people simply have a more highly developed nervous system than others which makes them more sensitive to stimulus in the outer world. This brings many gifts, often leading to intuitive abilities and greater understanding and compassion for others, but it also brings some debilitating side effects.
As a Highly Sensitive Person (HSP) myself, I learned the hard way about how to be sensitive and still take care of my own needs. A year ago, I met an amazing man named Gary Peterson. Gary works with people to help them "settle" their nervous systems. He explains that our sympathetic nervous system gets triggered by others or outer circumstances and since our modern society does not often allow for "fight or flight" nervous system trauma ensues. He has a CD available and is currently working on a book on this topic. He also provides bio-cranial therapy and other classes on settling at the Star Instititute which has offices in Ohio and Colorado. For more information on settling visit Gary's website at http://www.starinstitute.us.
I've also created an audio meditation that I use to settle my own nervous system. It's really made a huge difference for me in being able to stay centered in my own system and to avoid overarousal of my sympathetic nervous system. To read more or to purchase this product, visit my Crossroads Coaching website: http://www.crossroadscoachingonline.com/LC.html .
There are several other things you can do to help you stay centered in your own systems and to minimize the side effects of being an HSP. If you are having trouble with this, I'd be happy to work with you privately or consider joining me for the free coaching call on 4/20.
Are you highly sensitive? Have you encountered difficulties as a result of this sensitivity? What methods have you found helpful to cope with this trait?
Please feel free to share your thoughts, questions, or suggestions!
I hope everyone has a wonderful day!
Take care,
Nancy
Subscribe to:
Posts (Atom)
